All projects / Lavandavetis

Mobile veterinary service · Web design and development

Lavandavetis.
Live site.
Caring from the first screen.

We help the pet owner get acquainted with the service, understand the services and decide to call a veterinarian.

Open website ↗
Animal animationConvenient priceContact scenariosOnline consultant
LavandavetisOriginal animation of the first screen

Business challenge

Attract new clients.
Help you take the first step.

When a pet needs help, the owner needs clear services, affordable prices and quick contact. The site should provide these answers and create a sense of caring for animals.

Briefly. We developed a website for an on-site veterinary service for Lavandavetis: with animated animals, a promotion, a price list with search, on-site stages and a service area. Forms, an online consultant and an automatic call back provide several ways to contact the service.

Project idea

First - sympathy.
Then - clarity.
Next is the appeal.

A soft lavender palette and lively characters set the mood. The page structure helps move from emotion to practical issues.

Visual language

Softness.
Movement.
Caring.

01 / Typography

Expressive large headings set the rhythm. The text of services, prices and conditions remains calm and easy to read.

02 / Color

Lavender unifies the page, pink highlights offers and buttons. The light background maintains lightness between the saturated blocks.

03 / CompositionLiving characters.
Clear actions.

Animated animals link the first screen, patient block and form. The rounded cards support the soft nature of the page.

01 / First impression

Animals greet the visitor.
The site immediately takes on character.

Two dogs and a cat come to life as soon as you enter the site.

Animal movements create dynamics and the effect of surprise. Large typography and a calm palette support the feeling of care. At the same time, the name of the service, opening hours and the record button remain nearby.

Role in the customer journey

The first screen makes the service memorable and immediately offers a clear action - ask for help.

Real first screen: animal animation, contacts and record button. The video above shows the characters moving.
First screen Lavandavetis

02 / Promotion

A significant reason to apply now.

The offer is placed in a separate block immediately after the first screen.

A large headline, promotion period and a button to call a doctor combine the offer into one understandable scenario. The visitor does not need to look for conditions among service descriptions.

Role in the customer journey

The accent helps to move from getting to know the service to discussing the departure.

Promotion block on the current website. The offer and timing in the screenshot refer to the time of shooting.
Promotion

03 / Price list

The answer to the question about the price is before the call.

A large list of services has been turned into a price list with search and navigation by section.

Veterinary services and laboratory tests are collected in one window. You can find the desired position by name, select a category, view the cost and terms. The calculation conditions help to understand what is specified separately.

Role in the customer journey

It is easier for the owner to navigate the cost and ask a specific question.

Price list with search, categories and price table. Connected communication widgets are also visible on the screen.
Price list

04 / How is departure going?

Five steps instead of uncertainty.

We show what will happen after the application: from the application to helping the pet.

Five successive stages explain the process: application, clarification of the situation, coordination of departure, doctor’s journey and provision of assistance. The car follows a line of stages as it scrolls and maintains the field service theme.

Role in the customer journey

A clear procedure eliminates some of the questions before the first call.

Departure stages with an animated car. The screenshot shows one of the scrolling moments.
How is departure going?

05 / Trust and character

The very look that is remembered.

A dog with animated eyes connects the benefits of the service and the patient block.

The gaze reacts to the movement of the cursor, creating a feeling of a living presence. Nearby, the visitor sees pet cards and brief descriptions of help. So the emotional detail is adjacent to information about the work of the service.

Role in the customer journey

The site maintains a warm character as you get acquainted with the services and gives a reason to linger on the content.

“Our Satisfied Patients” block and a dog with an interactive look. An animation of the eyes can be viewed on the project website.
Trust and character

06 / Service area

It’s immediately clear where the doctor will come.

The departure geography is shown in a separate block with a map.

For home services, the address is one of the first questions. The service area block helps you correlate your location with the geography of the service and proceed to clarify your departure.

Role in the customer journey

The visitor receives information important for the decision before filling out the form.

Service area on the Lavandavetis website. The possibility and time of a specific departure will be confirmed with the service.
Service area

07 / Contact

The cat picks up the phone.
The visitor leaves a request.

The final form continues the mood of the entire site.

An animated white cat with a pink handset turns a familiar feedback box into a memorable scene. A name, phone number and a clear button help you focus on your message.

Application form

Leave your contacts and wait for the service to call.

Online consultant

Start a conversation with a question in the chat.

Automatic call back

Order a call through the connected service.

Communication block on the current website. The case shows a screenshot; To contact the veterinary service, go to Lavandavetis.
Call back form with animated cat

Project result

Emotion attracts.
The content helps you choose.

Memorability

Animated animals create a recognizable character of the site.

Clarity

Price, stages and map answer questions before the call.

Trust

Warm service accompanied by information about the service and patients.

Contact

Form, chat and callback support different contact scenarios.

The result of the development is a working website with the listed capabilities. Their impact on the number of applications and the cost of attraction is assessed using analytics; Confirmed growth rates are not yet presented in this case.

About the project

Why such solutions were chosen

What problem does the site solve?

Attracting new clients to the field veterinary service: from getting acquainted with the offer to an application, call or message.

Why are there animated animals on the site?

They convey the character of the brand, create a sense of live presence and make the site memorable. Services, prices and communication methods remain nearby.

How does the price list work?

Services are collected by category, there is a search by name. The visitor sees the cost, units of calculation and terms where they are indicated.

What contact methods are connected?

Application and call back forms, telephone, online consultant and automatic call back service.

Can the approach be applied to another area?

Yes. The nature of the animation and appeal scenarios are selected for the audience, service and questions that arise before purchasing.

Your next project

A site with character.
And a clear path to the application.

We will discuss your service, customer questions and solutions that will help you move from acquaintance to contact.

Discuss the project

There is a project in mind?

Preferred contact channel

Let's discuss.

Tell us about the project - website, SEO or marketing.

Quick answer.

If you are ready to create and collaborate, we would be glad to meet you.

Clear next steps.

After consultation, we will prepare a detailed plan and deadlines.

Alexey Posevin
Team LeadermetawebAlexey Posevin
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